In a year of stop-start football, it’s hard to think of positive sporting stories. But at Coventry United Ladies FC, the dream of becoming a professional club has edged closer.
Three local businessmen have taken a 49% stake in the Midlands club, with the hope of turning it professional before the start of the 2022/23 season.
Steve Quinlan, Paul Marsh and Darren Langdon, who own and run Mirius, which owns the cleaning brand Hycolin, the club’s official shirt sponsor.
In an exclusive interview with Her Football Hub, Jade Ogle, the clubs Director of Women’s Football said: “The new investment for the club in the short term means it allows for strengthening of our existing squad within the January transfer window.
“Mid to long term it allows for the club to plan to turn full time in the near future. This will allow for players and staff to be full time along with enhanced support off the field.”
Coventry United currently play in the FA Women’s Championship where they challenge local rivals Leicester City. The investment grantees the “sustainability” of the club long-term.
The pandemic has impacted football clubs up and down the country. Behind closed door fixtures have resulted in a loss of revenue. Ogle said: “Not many clubs will be in the middle of a pandemic and come out with new investment”.
The Club’s History
Founded in 2013, Coventry United FC are a relatively new club to grace the football leagues. The club was formed by four lifelong Coventry City fans in the shadow of Coventry City’s ground share move to Northampton. The club was later renamed, Coventry United.
In 2015 Coventry United took over former Premier League side Coventry City Ladies FC and became Coventry’s largest women’s side. Their move to the Butts Park Arena in 2017, rooted their presence in the city of Coventry permanently. Since the move, attendances have steadily increased.
When asked to sum up the journey of the club, Ogle answered: “We are not finished yet. This would cover the journey so far. We are a youthful club with lots of ambition and we are always striving for more on and off the pitch.:
Coventry face Lewes on the 7th of February with a 2pm kick off.